We are excited to announce that Choice Hotels Canada® has commissioned us to create a business history book with a twist to mark the group’s forthcoming 25th anniversary in 2018. Telling the Human Stories behind the Corporation Instead of just focusing on the evolution of the corporation, this business history book will zoom in on the life stories […]
Continue readingIn this second edition of his autobiography and entrepreneurial legacy book ghostwritten by Canadian corporate history expert and company history writer Dr. Ulrich Frisse, John Heffner Sr. reflects on his remarkable life story that spans two centuries as well as two continents. Born into an ethnic German family in Gara, Hungary, in 1929, John Heffner lived […]
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